Purpose

Mission

 

We offer the best outsourcing set-up in Nordic of Household, H&B care and selected Food categories.

Vision

 

To be among the primary full service FMCG companies in our markets, providing excellent service and results for the brands we handle and thereby delivering leadership return of investment. We are seen by our customers and other stakeholders as a company that is on the forefront in how we go to the market. We are using the Category expertise that is in the company as a tool to cooperate and make the right decisions vs. the consumer and our customers. We will bring innovation via both the products we send to the market and the way we cooperate with our customers.

Goals/Positioning

 

Delivering superior quality in our work and meeting or exceeding all our sales targets. Growing shares in the categories we represent.

Strategies
  • Drive sales and results behind top quality organizational capacity
  • Top rated sales people in all functions
  • Efficient sales systems through right web-based technology
  • Top notch cooperation with the Trade partners
  • Becoming a highly innovative/learning organization
  • Using ECR concepts and best practices
  • Understanding the consumer and shopper better
  • Measure all results and benchmarking vs. competitors, as it is critical to build and maintain the commitment to delivering the results
Values

 

  • We are Customer focused
  • Have deep knowledge of all categories we handle
  • Have high level of excellence within the job
  • We operate within right compliance principles
  • Operate with enthusiasm
  • Have constancy of purpose
  • Ownership
  • Leadership
  • High integrity
  • People is the most important asset